Pro rally driver and DC shoes co-founder Ken Block died at the age of 55 in a snowmobile accident Monday.
His death was confirmed in a statement by Block’s Hoonigan Racing team.
Block co-founded DC shoes in 1994, making state shoes and apparel, as well as snowboard gear.
Block began his rally driving career in 2005 after selling DC shoes to Quicksilver in 2004.
He also gained huge popularity through videos of his many dangerous, yet awe-inspiring stunts.
The action sports world viewed Block as an ambassador for the industry.
Block leaves behind his wife Lucy and their three children.